Portofino was the backdrop for the press and client presentation of the first model of the Baglietto T52, a 52 metre displacement yacht built by the Baglietto shipyard, designed by Francesco Paszkowski Design. This model is also the first to be fitted with hybrid propulsion.

“This is the moment we have been waiting for, for a long time – said Fabio Ermetto, CCO for Baglietto. Hull 10238 is a yacht that marks a crucial step for our shipyard in terms of research and development: indeed this is the first vessel in the T52 range that has hybrid propulsion. A path we are firmly dedicated to taking for sustainable boating.”

During the presentation of the Baglietto T52, which Daily Nautica attended, speakers included internationally known partners who share with Baglietto the brand’s passion and values: Antinori, Bentley Milano, Eleventy, FPArt, Frette, Il Bisonte, Leone Limentani, Miller Harris and Taurus all worked on the yacht and contributed to making the event exclusive and unforgettable.

OPENING “OFFICINA BAGLIETTO”

Also a part of the event was the presentation of “Officina Baglietto”, a training program curated by YAC, opening the doors to young talent not only in nautical design, the shipyard’s core business, but the luxury market in general, with particular attention to product design, fashion design and jewellery design. A school for luxury design aimed at training the new generation, in a dialogue with masters of contemporary design, continuing research and experimentation, starting with one of the best known and loved brands in Italy.

“There was no better place than the Portofino Marina – says Diego Michele Deprati, CEO of Baglietto – for us to present our first 52m hybrid vessel, marking our first step towards making boating more responsible and sustainable. In addition, with the Officina Baglietto project, our shipyard is increasingly attentive, not only to creating high quality vessels, but also to developing designs with a high value, working in particular with the awareness of the new generations.”

“This idea of using such a solid, important and authoritative brand – adds Alessandro Cecchini, director of YACademy – to expand it to something else that isn’t just boating is something that we have already done, like in fashion, but the way in which Baglietto decided to do it is original. They did not turn to a famous designer or an internal department, but thought to transform their idea into an opportunity for young people. It is a very courageous thing – putting this well-known brand into the hands of young talent to ask them how they see the Baglietto brand in the future, and, above all, how they see it outside of the boating industry. We are an international training institute who works in design and architecture with high-level partners like Prada, Ferrari and Lamborghini, and work with great architects.”

“When I meet with young people – explains designer, Francesco Paszkowski – they are often full of ideas but are unable to adapt to this world because they don’t have the right training. What we want to do is to give them directions to help them express themselves properly: teaching them that being a designer isn’t just drinking champagne on board, but that there is a world of things to learn and sacrifices to make. Today with social media, people can make a design very quickly, but without depth. For this reason we need to go back, teach them the fundamentals, and transmit to them that Baglietto’s DNA is different from that of others. Baglietto has its own identity and teaching them that having their own identity in what they do can be stimulating because we are only here for a short time and have to leave a testament to others, allowing them to interpret this idea so it lasts through time and gives an identity to the shipyard and its product.” 

The project also works in partnership with the Milan-based design and architecture firm  AMLD Circle, the boutique 10 Corso Como also in Milan and Scuola dell’Arte della Medaglia a part of Istituto Poligrafico and Zecca dello Stato.

“The idea that architects and designers can work in a number of different fields – notes Nicholas Bewick, Art Director for AMLD Circle – is something I love. The boating industry is very interesting because it can also be a driver for other fields. There are so many things to learn, not only in terms of luxury, but also in technology and improving lives.”

“Corso Como – concludes Tiziana Fausti, owner of boutique 10 Corso Como in Milan – is my playground, hard yet enjoyable work, and it will be a pleasure to host these young people and help them learn from the experience we have acquired in so many years working. Our partnership with the boating industry is starting now, and I never would have though we would be working alongside such an important business like Baglietto.”